Creating Your Brand Style Guide
The colors and aesthetics you choose can have an effect on people who interact with your brand. Similar to painting a house, you want to choose a color that will attract potential buyers. This is part of our Business Building Guide series.
Defining Your Brand Goals
By defining your goals early on, you can keep track of how you’re doing. If you were building a house, it might be your own home, or you might be trying to sell it quickly. For each of these goals, you would choose home finishes that will maximize your ability to exceed your goals.
Creating Your Customer Profiles
Just like while building a home, you have to consider what finishes to use to best appeal to your audience. The same goes for planning your brand, you have to know who your ideal target customer is to appeal to them. This is part of the Brand Strategy Section of our Business Building Guides. This…
Brand Mission and Values
This is part of the Brand Strategy Section of our Business Building Guides. This guide covers the brand mission and values that guide your business.
